Tips for Restaurant Design to improve Business
If you’ve found the perfect spot for your restaurant, it’s now time to roll up your sleeves and start designing your place in ways that’ll make your establishment stand out from your competitors. Restaurant Design plays a major role to improve Business. It’s not just about food now. A good restaurant is not just a place to dine anymore, people come here to relax, connect, and have a luxurious time.
Ambiance and comfort, along with good food and good customer service, are the foundation on which a successful restaurant is built. So how do you improve your restaurant design to provide the best possible experience for your customers? We, Softzone interiors is here to help you answer that question.
Restaurant Design to improve Business
1. Design With Your Brand Personality In Mind
Your brand personality is the way your restaurant is perceived by your target audience. Moreover, your brand personality informs many of the other design decisions you’ll be faced with as a restaurateur. For example, if your brand personality is formal, that influences the types of uniforms your employees wear, the silverware and place settings you choose, and the decor that is appropriate for your dining areas. Restaurant design plays a major role in improving the customer experience.
2. Balance Ambience & Seating Capacity
For sheer seating capacity, very few layouts beat the cafeteria design with row upon row of long tables and benches. Formal dining rooms, on the other hand, need to focus more on ambiance—character and atmosphere—than on how many people they can seat. Many restaurants these days have to occupy a middle ground where they’re concerned with both serving a goodly number of people and providing a pleasing ambiance.
3. The Importance Of HVAC
HVAC stands for heating, ventilation, and air conditioning. It’s one of the more important decisions you’ll be faced with in your restaurant design. For example, commercial kitchens produce a lot of heat, aromas, and smoke. You don’t want these byproducts seeping into the dining room where they can affect your customer’s experience. Proper ventilation can ensure that this won’t happen.
4. Make Uniforms A Priority
The uniform your employees wear should be an extension of your brand. Because of this, the uniform should be considered as part of the overall restaurant design process. Uniform choices will also be influenced by your brand personality. For a more formal restaurant, consider a button shirt and bow tie or straight tie for the men, and a blouse and skirt for the women. For a more relaxed atmosphere, consider black slacks and a button shirt for both sexes. Again, it all depends on the message you want your restaurant to convey.
5. Give Special Attention To The Bathrooms
Other than the dining areas, the bathrooms are the most important area to consider when designing your restaurant. Don’t just think of this area as a stall and a sink, think of it as an extension of your brand. It’s a room where you can replicate your brand personality, color scheme, and even your logo so that your customer doesn’t lose the feelings you’ve worked so hard to elicit in the dining area.
